Desjardin Blog - EN

What is the universal perfect package? This is a question that really has no answer. Packaging is best designed specifically to meet the needs of each product. In the cosmetic field there is a huge range of products, so the best form of packaging varies greatly on the product’s intended purpose, ingredients, and targeted audience.

Cosmetics are a broad category of health and beauty products. They range from things applied to the face like makeup to nail polish and even hair coloring and lotion. This very broad range of products contains a similarly broad range of materials used to make them. These materials all have different factors to consider when creating safe packaging. It can be a costly process to continually design new packaging for products, so many cosmetic companies rely on packaging specialists. These companies work hard to meet packaging demands of the ever growing cosmetic market. As of 2017 the global cosmetic market was valued at over $530 billion and are expected to grow to upwards of $800 billion by 2023. This means there will continue to be a growing demand for cosmetic packaging [1].

Once the product preparation is done, it is time to pack it. For cosmetics, packaging is very important as it is a wellness and often a luxury product. The challenges for small and indie producers can be greater, as they have to handle all aspects of the business themselves, and their budgets are smaller.

Cosmetics come in a wide variety of shapes, sizes, and colors. They are used for many things and their composition varies widely based on the intended purpose. Additionally, their ingredients range from acids, to bases, and even some perishables items. This large amount of ingredients means that government regulation of packaging is very important. It oversees the safe design, production, and distribution of cosmetic products and their packaging. Unfortunately, it also makes cosmetics very hard to regulate, so governments have implemented large, overarching policies to blanket the industry with a set of guidelines. Most governments only review products on a case by case basis.

The food packaging industry has gone through many changes since the rise of the first metal packages. Industrialization was the driving force behind metal being an early choice of material for the mass commercialization of food products. Here are key turning points in history since the industrial revolution that have led to the current state of increasing demand for packaging made with aluminum and other metals.

The packaging of biscuits and confectionary involves creativity, as well as paying attention to safety regulations and consumer behaviors. Here's a deeper look at what a food packaging designer should be aware of when deciding on suitable materials.

More and more producers and manufacturers in search of environmentally packaging are using aluminium as it is one of the most recycled metals. 75% of aluminium that has so far been mined is still in use. It therefore fits well with European ambitions to move towards a circular economy. In this context it is important to find out the extent to which the coatings in aluminium impact its eco-friendly image.

As online shopping increases, people view products digitally before making a decision to buy. The photographic quality of digital printing which uses the RGB colour model has an important role to play.

The European Union wants a circular economy that is sustainable and environmentally friendly, and is promoting recycled packaging materials as one of the means to achieve this objective. Aluminium and tinplate are considered ideal due to the various environmental and economic advantages they have over ubiquitous plastic containers.