Desjardin Blog - EN

Gift giving is difficult in times of economic turbulence, but it doesn't have to be eliminated from a tight budget. It's always self-rewarding to give gifts to friends and loved ones, even if it involves cutting costs on spending. Brands can capitalize on the demand for low-cost gifts by making packaging more multi-purpose. Fancy tins fit this category of useful packaging that actually gives gift giving more value.

Enhance your product appeal with fancy tins that offer long-term value and emotional impact. These durable, eye-catching containers attract customers and elevate your brand.

Home is meant to be a center of comfort for everyone who lives in or visits a dwelling. To make a home as comfortable as possible, people add visual stimuli to the atmosphere. When one controls visual surroundings, it's possible to set a desired mood or tone. The use of fancy tins as part of room decor needs deeper investigation, especially for manufacturers seeking low cost but good quality packaging.

Gift giving is one of the most thoughtful gestures among various cultures around the world. But not every individual views gifts the same way. Some people rate gifts on their market value, while others focus more on the thought behind the gift. Businesses and families on tight budgets should look at cost-saving strategies that don't offend gift recipients. Here's what recent research says about how to aim for gifts at appropriate and affordable prices.

Fancy tins give packaging an extra flare even in times of economic uncertainty. During times of war or other crises, it's typical that prices rise for both supply chains and consumers. Inflation can cut into expenses to the point people must reconsider how they make ends meet. Here's a look at why fancy tins are an excellent choice for cost-cutting gifts while maintaining the appearance of stunning beauty.

Discrete emotions and global feelings are two categories that shape people's responses to the world around them. Discrete emotions are basic, such as happiness and sadness. Global feelings relate to the dimensions of pleasure, which is associated with satisfaction, and arousal, which is a higher level of excitement.

A growing body of scientific evidence suggests that colors and their attributes play a much larger role in consumer decision-making than thought throughout the past several decades. Now researchers are learning that lightness of color packaging combined with retail shelf positioning can influence consumers to make purchasing decisions. 

Symmetry is an essential topic for package designers. Text and images must be balanced in a way that looks professional and makes sense to the target consumer. Without symmetry as a design fundamental, the packaging would look awkward or sloppy and text might be hard to read. Here's a look at how symmetry in packaging affects consumer perceptions and purchasing decisions.

The concepts of perceptual fluency and response inhibition are interesting topics that relate to consumer purchasing behavior and product packaging. Here's a look at how these two psychological spheres play into consumer decision-making in response to metal packaging.